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One day in 1973, while driving down La Brea in Hollywood, I saw Jerry Moss waiting in line at Pinks hot dog stand. I leaped out of my car and introduced myself!

He was standing with Jack Daugherty (the Carpenters producer) They were both surprised and amused by my boldness…which led to both of them opening the doors of the A+M lot to me. As time went by, I became friendly with not only Jack, but with Richard Carpenter, John Bettis ( who co-wrote “Top Of The World”, “Yesterday Once More”and Paul Williams ( “We’ve Only Just Begun”, “Old Fashioned Love Song”). We would sit around Paul’s office, discuss music and play songs for each other.

About a year later, when the top position at Irving/Almo music became vacant, Paul Williams suggested to Jerry Moss that they consider me for the job.

In 1974, I left Warner Brothers Music and was asked to join the Irving/Almo publishing arm of A&M Records. The company had been run by Chuck Kaye, but Chuck had decided to take some time off. I was in the right place at the right time.

The following is the actual press release that Rondor Music (the parent company) put out to announce my hiring:

MOSS NAMES WAYNE EXECUTIVE DIRECTOR IRVING/ALMO MUSIC

Jerry Moss, president of A&M Records, has announced that effective March 15, 1974 Artie Wayne has been named executive director of publishing for Irving/Almo Music. He was formerly general professional manager and director of creative services for Warner Bros. Music.

Wayne was first discovered by Bobby Darin in 1959…who sent him to Donny Kirshner who had just formed Aldon Music with vet song man/producer Al Nevins. It was there that Wayne learned how to write songs from Carole King, Gerry Goffin, Barry Mann, Neil Sedaka and Howie Greenfield.

He went on to collaborate with Paul Vance and in 1963 co-wrote his first hit “Meet Me at Midnight Mary” with Ben Raleigh and produced Bell Record’s first hit with Joey Powers.

In 1965, Wayne went to Scepter Records with Ed Silvers, where he produced the Shirelles, the Kingsmen and the Guess Who. When Silvers moved to the coast to join Viva Records, Wayne stayed in New York.

Unable to afford to sign Nick Ashford and Valerie Simpson, whom he worked with at Scepter, he took the duo to Eddie Holland, who signed them to Motown. In the next four and a half years, Wayne and partners Sandy and Kelli Ross build Alouette Productions into the top New York administration and exploitation firm of the late sixties. They represented Quincy Jones, (Joey) Levine and (Artie) Resnick, (Gary) Geld and (Peter) Udell, Bobby Scott, Janis Ian, Ron Haffkine, Leslie Gore, Bo Gentry and Jerry Jeff Walker.

After moving to the coast in 1970, he contributed pieces to Rock and Fusion magazines and reviewed acts for Cash Box before joining Viva Music as professional manager.

For the last three years, Wayne has been general professional manager and director of creative services for Warner Bros. Music. He directed the New York, Hollywood and Nashville professional staff, which has been dubbed “The Warner Raiders.” During those years, they represented the works of America, Badfinger, Jackson Browne, Bob Dylan, the Faces, the Fifth Dimension, the Kinks, Gordon Lightfoot, Mahavishnu John McLaughlin, Joni Mitchell, Van Morrison, Graham Nash, Randy Newman, Stephen Stills, John Sebastian, Sly and the Family Stone, Jimmy Webb, Neil Young and many others.

He spearheaded campaigns that resulted in multiple recordings by Three Dog Night, the Lettermen, Bobby Sherman, the Jackson Five, Johnny Winter and Art Garfunkle. His “Raiders” were also responsible for over 50 “cover” records of “Theme From Summer ’42” before the composition received a Grammy or Academy Award nomination. In 1973 the company boasted 55 chart singles and representation in the average of 33 chart albums every week.

More recently, Wayne acted as musical consultant on Warner Bros. Films’ “Cleopatra Jones” which resulted in two top 20 records by Joe Simon and Millie Jackson.

Although his time only allows him to be an occasional song writer, over the years he had nearly 200 of his own compositions recorded, including, among others, titles by Aretha Franklin, Bobby Darin, Jose Feliciano, Chi Coltrane, Rick Nelson, the Jackson Five, Miriam Makeba, Tiny Tim, Wayne Newton, and most recently, the much-covered “Flashback” (co-written with Alan O’Day) with chart records by the Fifth Dimension and Paul Anka.

My first day at the office I found “I Honestly Love You” and sent it to Olivia Newton John https://artiewayne.wordpress.com/2006/09/13/olivia-newton-john-tries-to-squeeze-one-more-hit-out-of-jeff-barry-and-artie-wayne/

The following week I discovered and signed Rick James
https://artiewayne.wordpress.com/2006/08/26/rock-and-roll-heaven-soars-on-internet-tribute-to-croce-perren-and-james/

I had a chance to work with Brian Wilson https://artiewayne.wordpress.com/2007/03/29/brief-encounters-with-brian-wilson/

I didn’t have a chance to work with Billy Preston https://artiewayne.wordpress.com/2006/08/25/rock-and-roll-heaven-rocks-internet-special-tribute-to-cash-pitney-preston/

Got to work with my old pal Jeff Barry https://artiewayne.wordpress.com/2007/02/10/jeff-barry-i-honestly-like-him/

Became friends with Barry White  https://artiewayne.wordpress.com/2006/08/28/a-very-special-tribute-to-barry-white-mickey-most-and-jimi-hendrix/

During a time when women were treated unequally in the music business, I did everything I could to give talented, qualified women a break. I promoted my Secretary, Margo Matthews, to the Head of the Copyright Department where she remained for over 30 years.

Brenda Andrews, had been a secretary for seven years before I arrived. Not only did she have a good song sense, but she was showing songs in the catalog and getting more covers than anyone on the professional staff! I doubled her salary and made her an official songplugger. I’m happy to say that she retired a few years ago after becoming senior Vice-President of the company!

Lance Freed, the son of disc jockey Alan Freed, was fairly new to publishing at the time, but had potential. He ultimately became president of the company, a position which he still holds today.

I was told by Jerry Moss when I was hired that I was in charge of the World Wide Publishing operation, only to find out from one of A+M’s lawyers on the eve of my departure to Europe, that I was only in charge of the operation in the US!

Jerry was out of the country, so I couldn’t get this “mistake” straightened out. Besides, I had a meeting in London the next day with Richard Branson to make him an offer to buy his company…Virgin Records.

(To Be Continued)

Copyright 2007 by Artie Wayne

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Dick Clark and Jerry Ross at American Bandstand

Artie Wayne On The Web and Spectropop proudly present my interview with legendary producer/ songwriter/ and entreprenuer Jerry Ross. When you read my in depth talk with my old friend and sometime songwriting collaborater, you’ll discover a new connection to songs that you’ve loved all your life. Just click and enjoy! http://spectropop.com/JerryRoss/index.htm

You can reach Jerry Ross at http://www.phillyoldies.com

Spectropop at http://spectropop.com

Artie Wayne at http://artiewayne.com

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“Back in 1968, I was recording an album under the name Shadow Mann for the legendary Morris Levy. During the recording of one of my tracks, a cute little girl with a giant guitar case, walked into the control room. Ron Haffkine ( Dr. Hook and the Medicine Show), who was producing my album, jumped up, introduced himself…and then he introduced me as Shadow Mann. He got our engineer, Brooks Arthur, to play the track back as I danced around the studio.

Sissy and I hung out over the next few months. She played me and Ronnie quite a few songs she had written, on a guitar that was almost as big as she was…but we didn’t hear that special song that could make her a star. Just before I left on a trip to California, a couple of free-lance writers Ron and John, (whose last names I don’t remember) brought a song to me that was a comment on the controversial John Lennon and Yoko naked LP album cover of “Two Virgins”. I suggested A few lyric changes and flew off to California for 10 days.

When I returned I was surprised that my partner, Kelli Ross, had signed Sissy to our record label and Ronnie Haffkine had started making plans to record her on the song, “John, You Went Too Far This Time!”, by the two writers who finished the song in my absence! After I heard her sing it, I knew why everyone was so excited!

When my album and Sissy’s single was finished, Morris Levy decided to send both of us out to promote our records at the same time…but not before one little thing. I convinced her to change her name to something more suitable for the times. She bit her lip and agreed to let herself be called Rainbo.”


From my book, “I Did It For A Song” Copyright 2011

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L to R- Shadow Mann, Ron Haffkine, Kelli Ross, and Morris Levy                                                                                                                                                                                                                                                                                                                                                                                                              Photo by Stephen Paley

“In 1968, I wrote a song, “Come And Live With Me,” and Ron Haffkine (who several years later produced a string of hits with Dr. Hook) helps me make a demo. Then my publishing partner Kelli Ross arranges for us to play it to the legendary owner of Roulette records, Morris Levy …who’s riding a wave of Tommy James hits (“Crimson & Clover,” “I Think We’re Alone Now”.)
Although I had met him before as Artie Wayne, I introduce myself to Morris under my new persona… Shadow Mann.

Ronnie puts the music on….turns the volume up…and I leap onto Morris’ desk!! in my black, floppy ‘Shadow Hat’ … custom made black suede jacket with a giant red eagle on the back… I lip-synch my little heart out!!

“Come and live with me…I’ll treat you nice…na na na na na na na”

Morris can hardly contain himself…he makes me perform it over and over for different members of his staff. Then he clears his office…leaving only the three of us. Morris slowly lights a cigar…and tries not to appear excited.

Then he says, “OK Shadow…I want to to do an album…I’ll even give you and Kelli your own label!! How much do you need to get started?” Haffkine chimes in “$25,000″…at which point Morris reaches under his desk…pulls out a brown paper bag and hands me $25,000 in cash!!

I look at Morris wide-eyed and say, “Don’t you want me to sign anything?”, he laughs and says, “Don’t worry, I know where you live!”

3 months later “Come And Live With Me” is released. I go on a promotion tour with one of my discoveries, Sissy Spacek. She’s promoting a song I found and Haffkine produced, “John You’ve Gone Too Far This Time,” a commentary on the Lennon/Ono nude album cover.

I change Sissy’s name to Rainbo, which I think is more commercial, and we travel the country promoting our records, until radio finds them too controversial, as “Shadow” and “Rainbo.” I go back to writing songs and producing, while Rainbo changes her name back to Sissy Spacek and decides to try her hand at acting.”


From my forthcoming book, “I Did It For A Song” Copyright 2010 by Artie Wayne https://artiewayne.wordpress.com/about-artie-wayne/

BACK TO ARTIE WAYNE ON THE WEB https://artiewayne.wordpress.com